branding

Strategy & Design

Our challenge for SOS Children’s Villages was to modernise this 70-year-old brand in a manner that could be implemented consistently across their 130+ countries of operation, adaptable to local communications needs and contexts.

branding

Strategy & Design

Our challenge for SOS Children’s Villages was to modernise this 70-year-old brand in a manner that could be implemented consistently across their 130+ countries of operation, adaptable to local communications needs and contexts.

Branding

View

branding

Strategy & Design

Our challenge for SOS Children’s Villages was to modernise this 70-year-old brand in a manner that could be implemented consistently across their 130+ countries of operation, adaptable to local communications needs and contexts.

BRANDING

Strategy & Design

Our challenge for SOS Children’s Villages was to modernise this 70-year-old brand in a manner that could be implemented consistently across their 130+ countries of operation, adaptable to local communications needs and contexts.

ANNUAL REVIEW VIDEO

CREATIVE DIRECTION

We collaborated with the African Development Bank (AfDB) to produce a dynamic video for their Annual Development Effectiveness Review 2024.

ANNUAL REVIEW VIDEO

CREATIVE DIRECTION

We collaborated with the African Development Bank (AfDB) to produce a dynamic video for their Annual Development Effectiveness Review 2024

ANNUAL REVIEW VIDEO

View

ANNUAL REVIEW VIDEO

CREATIVE DIRECTION

We collaborated with the African Development Bank (AfDB) to produce a dynamic video for their Annual Development Effectiveness Review 2024

ANNUAL REVIEW VIDEO

CREATIVE DIRECTION

We collaborated with the African Development Bank (AfDB) to produce a dynamic video for their Annual Development Effectiveness Review 2024

MAPAFRICA VIDEO

CREATIVE DIRECTION

We partnered with the African Development Bank (AfDB) to create a dynamic video for their innovative platform, MapAfrica.

MAPAFRICA VIDEO

CREATIVE DIRECTION

We partnered with the African Development Bank (AfDB) to create a dynamic video for their innovative platform, MapAfrica.

MAPAFRICA VIDEO

View

MAPAFRICA VIDEO

CREATIVE DIRECTION

We partnered with the African Development Bank (AfDB) to create a dynamic video for their innovative platform, MapAfrica.

MAPAFRICA VIDEO

CREATIVE DIRECTION

We partnered with the African Development Bank (AfDB) to create a dynamic video for their innovative platform, MapAfrica.

CIVIL SOCIETY ENGAGEMENT CAMPAIGN

CREATIVE DIRECTION

Video for the European Bank for Reconstruction and Development (EBRD) highlighting their investment in civil society engagement.

CIVIL SOCIETY ENGAGEMENT CAMPAIGN

CREATIVE DIRECTION

Video for the European Bank for Reconstruction and Development (EBRD) highlighting their investment in civil society engagement.

CIVIL SOCIETY
ENGAGEMENT CAMPAIGN

View

CIVIL SOCIETY ENGAGEMENT CAMPAIGN

CREATIVE DIRECTION

Video for the European Bank for Reconstruction and Development (EBRD) highlighting their investment in civil society engagement.

CIVIL SOCIETY ENGAGEMENT CAMPAIGN

CREATIVE DIRECTION

Video for the European Bank for Reconstruction and Development (EBRD) highlighting their investment in civil society engagement.

PROJECT PLAYGROUND

BRAND DEVELOPEMENT

We developed a brand visual style for Project Playground, drawing inspiration from their programmatic work and logo. 

PROJECT PLAYGROUND

BRAND DEVELOPEMENT

We developed a brand visual style for Project Playground, drawing inspiration from their programmatic work and logo. 

Brand Developement

View

PROJECT PLAYGROUND

BRAND DEVELOPEMENT

We developed a brand visual style for Project Playground, drawing inspiration from their programmatic work and logo. 

PROJECT PLAYGROUND

BRAND DEVELOPEMENT

We developed a brand visual style for Project Playground, drawing inspiration from their programmatic work and logo. 

PLAY SAVES LIVES

ARTIST COLLABORATION

We collaborated with French street artist, Stéphane Carricondo, to create custom products for the Play Saves Lives collection by Project Playground. 

PLAY SAVES LIVES

ARTIST COLLABORATION

We collaborated with French street artist, Stéphane Carricondo, to create custom products for the Play Saves Lives collection by Project Playground. 

Play Saves Lives

View

PLAY SAVES LIVES

ARTIST COLLABORATION

We collaborated with French street artist, Stéphane Carricondo, to create custom products for the Play Saves Lives collection by Project Playground. 

PLAY SAVES LIVES

ARTIST COLLABORATION

We collaborated with French street artist, Stéphane Carricondo, to create custom products for the Play Saves Lives collection by Project Playground. 

Annual Report

Print Design

As part of our brand update for SOS Children’s Villages, we reimagined the look and feel of their annual report.

Annual Report

Print Design

As part of our brand update for SOS Children’s Villages, we reimagined the look and feel of their annual report.

Annual Report

View

Annual Report

Print Design

As part of our brand update for SOS Children’s Villages, we reimagined the look and feel of their annual report.

Annual Report

PRINT Design

As part of our brand update for SOS Children’s Villages, we reimagined the look and feel of their annual report.

Annual Report

Print Design

As part of our brand update for SOS Children’s Villages, we reimagined the look and feel of their annual report.

Annual Report

View

Annual Report

Print Design

As part of our brand update for SOS Children’s Villages, we reimagined the look and feel of their annual report.

Annual Report

Print Design

As part of our brand update for SOS Children’s Villages, we reimagined the look and feel of their annual report.

ALUMNI MAGAZINE

PRINT DESIGN

We led the transformation of the American University of Paris’ magazine to align it with their refreshed brand identity.

ALUMNI MAGAZINE

PRINT DESIGN

We led the transformation of the American University of Paris’ magazine to align it with their refreshed brand identity.

Alumni Magazine Redesign

View

ALUMNI MAGAZINE

PRINT DESIGN

We led the transformation of the American University of Paris’ magazine to align it with their refreshed brand identity.

ALUMNI MAGAZINE

PRINT DESIGN

We led the transformation of the American University of Paris’ magazine to align it with their refreshed brand identity.

UNIVERSITY GRADUATE WEBSITE

STRATEGY & DESIGN

A unique web space and online identity for The American University of Paris’ graduate programs.

UNIVERSITY GRADUATE WEBSITE

STRATEGY & DESIGN

A unique web space and online identity for The American University of Paris’ graduate programs.

University Graduate Website

View

UNIVERSITY GRADUATE WEBSITE

STRATEGY & DESIGN

A unique web space and online identity for The American University of Paris’ graduate programs.

UNIVERSITY GRADUATE WEBSITE

STRATEGY & DESIGN

A unique web space and online identity for The American University of Paris’ graduate programs.

BRAND VISUAL IDENTITY

STRATEGY & DESIGN

New brand positioning and a corresponding visual identity for La Petite Centrale.

BRAND VISUAL IDENTITY

STRATEGY & DESIGN

New brand positioning and a corresponding visual identity for La Petite Centrale.

Brand Visual Identity
View

BRAND VISUAL IDENTITY

STRATEGY & DESIGN

New brand positioning and a corresponding visual identity for La Petite Centrale.

BRAND VISUAL IDENTITY

STRATEGY & DESIGN

New brand positioning and a corresponding visual identity for La Petite Centrale.

COMMERCIAL AGENCY WEBSITE DESIGN

STRATEGY & DESIGN

An e-commerce website for La Petite Centrale, a multi-brand commercial agency, using their new brand identity.

COMMERCIAL AGENCY WEBSITE DESIGN

STRATEGY & DESIGN

An e-commerce website for La Petite Centrale, a multi-brand commercial agency, using their new brand identity.

Agency Web Design

View

COMMERCIAL AGENCY WEBSITE DESIGN

STRATEGY & DESIGN

An e-commerce website for La Petite Centrale, a multi-brand commercial agency, using their new brand identity.

COMMERCIAL AGENCY WEBSITE DESIGN

STRATEGY & DESIGN

An e-commerce website for La Petite Centrale, a multi-brand commercial agency, using their new brand identity.

CONTENT MARKETING

PHOTO, VIDEO & EDITORIAL

Fashion photography and journalism to drive Saks’ international content marketing and social media strategy.

CONTENT MARKETING

PHOTO, VIDEO & EDITORIAL

Fashion photography and journalism to drive Saks’ international content marketing and social media strategy.

Content Marketing

View

BRAND VISUAL IDENTITY​​

STRATEGY & DESIGN

New brand positioning and a corresponding visual identity for the American University of Paris. 

Brand Visual Identity

STRATEGY & DESIGN

New brand positioning and a corresponding visual identity for the American University of Paris. 

Brand Visual Identity

View

ADVOCACY Campaign

Creative Direction

Strategic planning and creative direction for SOS Children’s Villages’ 2019 Global Campaign. 

ADVOCACY Campaign

Creative Direction

Strategic planning and creative direction for SOS Children’s Villages’ 2019 Global Campaign. 

Advocacy Campaign

View

FUNDRAISING
GALA DESIGN

EVENT CONCEPT & BRANDING

Everything from the website to the table settings for a gala honoring  the Golden State Warriors NBA team.

FUNDRAISING
GALA DESIGN

EVENT CONCEPT & BRANDING

Everything from the website to the table settings for a gala honoring  the Golden State Warriors NBA team.

Fundraising Gala Design

View

law firm Website

& Multimedia Production

A new website complete with custom photography to capture the warmth of the Cochran Allan team.

law firm Website

& MULTIMEDIA PRODUCTION​

A new website complete with custom photography to capture the warmth of the Cochran Allan team.

Law Firm Website

View

INTERIOR ARCHITECTURE​

BRAND-ALIGNED DESIGN

Full renovation of The American University of Paris’ main campus building and heritage cafe.

INTERIOR ARCHITECTURE​

BRAND-ALIGNED DESIGN

Full renovation of The American University of Paris’ main campus building and heritage cafe.

Interior Architecture

View

COMMUNITY
MAGAZINE

DESIGN & PRODUCTION

Editorial production and a new design for the Sustainable Business issue of CEMS Magazine.

COMMUNITY
MAGAZINE

DESIGN & PRODUCTION

Editorial production and a new design for the Sustainable Business issue of CEMS Magazine.

Community Magazine

View

UNIVERSITY
WEBSITE

STRATEGY & DESIGN

A content strategy and modern design in the style of The American University of Paris’ new brand visual identity. 

UNIVERSITY
WEBSITE

STRATEGY & DESIGN

A content strategy and modern design in the style of The American University of Paris’ new brand visual identity. 

University Website

View

CONTENT MARKETING

PHOTO, VIDEO & EDITORIAL

Fashion photography and journalism to drive Nordstrom’s international content marketing and social media strategy.

CONTENT MARKETING

PHOTO, VIDEO & EDITORIAL

Fashion photography and journalism to drive Nordstrom’s international content marketing and social media strategy.

Content Marketing

View

ADMISSIONS PACKAGE

STRATEGY & DESIGN

Recruitment materials for newly-accepted students at the American University of Paris.

ADMISSIONS PACKAGE

STRATEGY & DESIGN

Recruitment materials for newly-accepted students at the American University of Paris.

Admissions Package

View

IMPACT Report

PRINT Design

A redefined purpose and modern layout style for SOS Children’s Villages International’s annual report. 

Impact Report

Print Design

A redefined purpose and modern layout style for SOS Children’s Villages International’s annual report. 

Impact Report

View

LEAD GENERATION

STREET STYLE PHOTOGRAPHY​

Street style photography and face-to-face lead generation with influencers wearing products sold by Saks.

LEAD GENERATION

STREET STYLE PHOTOGRAPHY​

Street style photography and face-to-face lead generation with influencers wearing products sold by Saks.

Lead Generation

View

Wayfinding
System

DESIGN & PRODUCTION

A color-coded glass wayfinding and donor recognition signage system for the American University of Paris.

Wayfinding
System

DESIGN & PRODUCTION

A color-coded glass wayfinding and donor recognition signage system for the American University of Paris.

Wayfinding System

View

Alumni
Magazine

PRINT DESIGN

A new layout style, modern content strategy and updated logo for the American University of Paris’ magazine.

Alumni
Magazine

PRINT DESIGN

A new layout style, modern content strategy and updated logo for the American University of Paris’ magazine.

Alumni Magazine

View

For information about
our other 120+ projects

For information about our other 120+ projects

© 2025 Leland. All rights reserved.

Privacy Policy

Manage Cookies

WORK

About

TEAM

APPROACH

Contact

© 2025 Leland. All rights reserved.

Privacy Policy

Manage Cookies

Outdated Browser

Dear Reader,

It looks like you are using an outdated browser to access our website which may cause certain pages to display in unpredictable ways. This is because old browsers do not support the type of code we use to create modern websites that function responsively on mobile devices.

We greatly appreciate your visit here and hope you will consider updating or switching to another browser such as Chrome or MS Edge before proceeding. We want you to have the best experience possible.

Kind regards,

The Leland Team